Brad Pitt’s Le Domaine Joins Bluemercury for First US Retail Deal
Brad Pitt and Famille Perrin’s Le Domaine, a premium skincare brand born from their collaboration, has been chosen to be featured in Bluemercury’s exclusive collection, The Cache. Bluemercury, renowned for its selection of sought-after and innovative beauty brands, has handpicked Le Domaine to be part of their curated lineup. The products have been available for purchase since May 30, 2023.
Expressing their pride in the selection, Pierre Perrin, General Manager at Le Domaine, stated, “We are very proud to be chosen by Bluemercury, known as the go-to destination for coveted, cutting-edge beauty brands. Our shared values and commitment to efficacy, quality, and naturalness make us confident that their expert teams will be excellent ambassadors for Le Domaine.”
Le Domaine is renowned for its use of upcycled ingredients sourced from the Château de Beaucastel vineyards in the Rhône Valley, France. The brand’s vegan, gender-neutral products are suitable for all skin types and boast a natural origin ranging from 96% to 99%.
Tracy Kline, Bluemercury’s Head of Merchandising, Spa, and Supply Chain, emphasized the brand’s unique appeal, stating, “We always aim to provide Bluemercury clients with products that offer a distinct point of differentiation in the market, while also delivering exceptional results and a luxurious experience. Le Domaine truly surpasses expectations in all aspects. We are thrilled to launch their brand in the U.S. through Bluemercury and look forward to the exciting future this partnership will bring.”